Twenty years ago Comfort Air Distributing, the local Rheem distributor, saw a need to raise the level of professionalism in their industry and approached a handful of reputable, independent Denver heating and cooling contractors. The concept was to make consumers more comfortable with their segment of the service industry through an advertising campaign that would introduce the contractors to the public.  Since that time, Colorado and Wyoming residents have come to know the Rheem Pro Partner as a group of top heating and cooling contractors who pride themselves on customer service, honesty, quality workmanship and installing quality Rheem products. Rheem Pro Partner quickly became a recognizable brand with an advertising theme that promoted the ‘team concept’ and using high profile sports personalities to present the products and contractors as the ‘team captain’. Over the years the list of sport personalities to claim the title of ‘Rheem Pro Partner Captain’ include former Bronco wide receiver, Mark Jackson, former Colorado Rockie and New York Yankees manager, Joe Girardi, former NBA player and sports commentator, Scott Hastings and 6 time Olympic Gold Medalist, Amy Van Dyken. As a result of the consistent efforts of Comfort Air Distributing and original Rheem Pro Partner member Gustafson Heating and Air, Rheem has become one of the most visible and respected brands in the Colorado HVAC market. Today, Rheem Pro Partner is recognized as the authority for consumer referrals for Colorado and Wyoming’s top heating and cooling contractors.